Overview
Archiving a job takes the photos in your shop offline. It’s important to set an archiving date, as this also triggers reminder emails to customers, creating urgency that can increase sales. In this article, we’ll review how to configure your archiving settings.
How to set an archiving date
Navigate to the Photo Job Settings page, then scroll to Step 3 – Important Events. There, you'll find your archiving settings.
You’ll be able to adjust the following:
- Archiving: Tick this box to take photos offline. This also activates any archiving triggers in your communication profile, automatically notifying customers their images will soon be removed.
- Deadline: This is the last day customers can place orders. We recommend setting the deadline on a Sunday to capture weekend traffic.
- Archiving delay: Choose to archive on the deadline or delay by 1-3 days. A one-day delay is ideal to accommodate last-minute buyers. If you select "Do not archive the job automatically" you can allow parents to place orders after the deadline without the need to reach out to you.
What happens to archived jobs
If a job is archived, and a customer logs in using a direct shop link from a new job, they may still preview older, archived jobs they have access to.
To reactivate access for a customer:
- Edit the archiving date to a future day.
- Switch the job status to selling.
This won’t send new notifications but will restore access.
To completely hide archived jobs from the shop view:
- Deactivate all albums in the archived job. This will remove it from the shop interface.
- Alternatively, delete the albums but retain the job itself for analytics and record-keeping.
The takeaway
Setting an archiving date is an easy way to boost urgency and increase orders. For best results, choose a Sunday deadline and set a one-day archiving delay. This gives late shoppers a final chance to buy without compromising your schedule.